LONDON, 15 July 2025 – Zodia Custody, the institution-focused digital assets platform backed by Standard Chartered, Northern Trust, SBI Holdings, National Australia Bank, and Emirates NBD, today announced the launch of Zodia Rewards, an opt-in token rewards program for institutional clients.
The institutional stablecoin market is experiencing rapid growth, with transaction values surpassing $5 trillion last year alone. However, many custody models and associated fees inadvertently discourage clients from holding stablecoin balances. Zodia Rewards addresses this by enabling clients to maximize the potential value of their eligible assets through:
- Waived custody fees: on eligible stablecoins and other tokens.
- Discretionary rewards: clients can earn monthly rewards of up to 500+ bps; these rewards are tiered based on the amount of assets held with Zodia Custody, with an average minimum monthly balance required.
- Collateral utility: eligible tokens held through Zodia Rewards can also be used as collateral within Zodia Custody’s off-venue settlement platform, Interchange, or for borrowing via partnered networks. Importantly, these tokens remain eligible for rewards, and custody fees are waived for eligible tokens in the program.
“Stablecoins are increasingly adopted beyond crypto capital markets, serving as tools to enhance traditional financial infrastructure for cross-border payments. We recognize this value, and as a custodian, we aim to help unlock additional capital efficiencies,” said Anoosh Arevshatian, Chief Product Officer at Zodia Custody. “Beyond cross-border payments, stablecoins can be used as collateral for borrowing, trading, and treasury management. Our Zodia Rewards program removes barriers, waiving custody fees on eligible tokens and incentivizing clients to move, hold, and deploy capital at scale. This creates a powerful cycle of use cases, empowering institutions to manage liquidity more efficiently while ensuring security.”
Zodia Rewards marks a significant shift in institutional digital asset custody, moving from passive storage to an active value-generating model. By aligning incentives with institutional needs, Zodia Custody continues to lead in providing secure, capital-efficient digital asset solutions globally.
At launch, Zodia Rewards will support Circle’s USDC, Ethena’s USDe and USDtb, and the Global Dollar Network’s USDG. Rewards will be paid in the native tokens held in clients’ wallets. Those who subscribe before September 30 will access enhanced rewards during the first three months; afterward, standard reward tiers will apply.
Disclaimer:
Disclaimer: Zodia Custody's Rewards programme operates on a discretionary basis. The awarding of any rewards, as well as the amount of any such rewards, is entirely at the discretion of Zodia Custody. There is no contractual entitlement to any rewards under this programme, and Zodia Custody reserves the right to amend, suspend, or terminate the programme at any time.
*Not including USDC
