LS Electric has established a production base in Texas, marking a significant step in its strategy to penetrate the North American power market.
On April 14th, local time, LS Electric announced the completion ceremony of the "LS Electric Bastrop Campus" in Bastrop, Texas, which will serve as a multi-functional hub for their North American operations. This campus will integrate production, research, and design capabilities, making it a critical strategic base for expanding into the North American market.
The ceremony was attended by LS Electric Chairman Ja-kyun Koo, Bastrop Mayor John Kessel, and over 200 local government and industry representatives.
In his welcome speech, Chairman Koo highlighted that the Bastrop Campus represents a significant milestone in LS Electric's evolution as a global power solutions company. He announced plans to invest an additional $240 million by 2030 to expand production capacity and hire local talent, fostering growth alongside the community. Koo also emphasized the commitment to building production, technology, and service infrastructure across the U.S., aiming to achieve localization throughout the value chain and deliver differentiated value to North American customers.
The Bastrop Campus is situated on a 46,000 square meter site, with a total facility size of approximately 3,300 square meters. It will serve as a comprehensive hub encompassing production, technology, and service functions. Since last year, LS Electric has been securing the land, remodeling buildings, and establishing facilities. Starting this year, it will begin producing medium- and low-voltage power devices and distribution systems (Switch Gear) for data centers of local big tech companies, allowing the company to effectively respond to changes in U.S. tariff policies.
Additionally, LS Electric plans to continue its aggressive expansion strategy by utilizing its subsidiary, MCM Engineering II, located in Cedar City, Utah, as another strategic production base in North America.
Last year, LS Electric achieved sales of approximately 1.3 trillion Korean won in the North American market and recently secured a supply contract for distribution systems in data centers worth 160 billion won, aligning with the rising local demand.
The company aims to strengthen its distribution network and rapid service system through its U.S. subsidiary, LS Electric America. By doing so, it hopes to close the gap with global competitors such as Schneider, Siemens, Eaton, and ABB, thereby expanding its presence in the North American market.
"Strengthening the production base through the Bastrop Campus will enhance supply stability and provide an effective response to import regulations and tariff risks," said an official from LS Electric. "The completion of this facility will significantly bolster LS Electric's presence in the North American power market."
